500 chocolate bars in 50 flavor variations as a big thanks to our clients. We, at Communication Consultants (CC), laid aside our PR tools, put our aprons on and, for a moment, turned the content factory into a pre-Christmassy chocolate manufactory. On our Les-Chocolatiers microsite, we captured some impressions of our action. And we show who is behind the individual creations. A little QR code and a number on the chocolate bar lead to the respective CC chocolatier and the list of ingredients.
During the CC Christmas action, our Stuttgart-based PR team manufactured around 70 kilograms of finely melted dark chocolate and a total of 44 different ingredients under professional guidance. Equipped with an individual Christmas card, the bars were sent to CC clients, partners and friends. More than 50.000 kilocalories were sent out in this way. We hope, it was delicious. We had a lot of fun with the activity – as you can without doubt see on our CC chocolatiers website.